The Blog.

OKR Insights Start with OKRs

The Health Problem

According the WHO, obesity has tripled since 1975. 39% of people aged 18 or over are overweight or obese. These are global numbers; in the US, UK, China, and other…

By Bo Pedersen

March 13, 2018

Start with OKRs Strategy meets Execution

OKRs enable home and remote workers

At Gtmhub we use objectives and key results to clearly define and communicate to each team member what matters most. Pros & cons of working remotely We have daily standups…

By Bo Pedersen

February 8, 2018

Strategy meets Execution

Link Insights, Goals, and Effort to reach your performance potential

Bottom Line Organizations will achieve the greatest overall performance boost by taking a holistic approach to Insights, Goals, and Effort. Insights keep you on top of what matters Goals define…

By Bo Pedersen

October 10, 2017

OKR Insights Start with OKRs

Ask these 3 questions to succeed with OKRs.

Bottom Line: To be successful with OKRs, ask three questions:  What do we want to achieve? How are we going to measure success? What are we going to do to…

By Bo Pedersen

August 24, 2017

Strategy meets Execution

Leading and lagging indicators

Cause and effect is a well-established principle, even if we sometimes confuse causation and correlation (see divorce / margarine correlation). For most companies, the main measures of performance are the…

By Bo Pedersen

April 12, 2017

OKR Insights Strategy meets Execution

Common OKR Mistakes – A Summary

Getting OKRs right is difficult. Although simple in construct, OKRs require commitment, discipline and have wide ranging and transformative ramifications at every level of the organization. Below are some of…

By Bo Pedersen

April 3, 2017

OKR Insights

Start planning your Q2 OKRs now

Bottom Line: Start planning your Q2 OKRs well ahead of the end of Q1 in order to ensure that you’re in a good place to kick off Q2. Communicate Communicate…

By Bo Pedersen

March 14, 2017

OKR Insights Strategy meets Execution

The Balanced Scorecard, Strategy Maps, and OKRs

Bottom Line: If you’re working with OKRs, you may find it useful to think about the Balanced Scorecard perspectives when setting OKRs. Which Balanced Scorecard perspectives, or categories are you supporting with…

By Bo Pedersen

March 6, 2017

OKR Insights Strategy meets Execution

Don’t use KPIs as your Objectives (and Fluffy is OK)

Bottom Line One of the hardest things when you’re getting started with Objectives and Key Results (OKRs) is to set good OKRs. We’re all used to caring a lot about…

By Bo Pedersen

March 3, 2017

OKR Insights Strategy meets Execution

Setting OKRs for the Marketing Team

Bottom Line Setting OKRs for marketing is made harder by the multitude or absence of meaningful metrics or KPIs. Marketers should set objectives informed by higher level company goals, and…

By Bo Pedersen

January 25, 2017

OKR Insights Strategy meets Execution

Setting OKRs for the sales team

Bottom Line: When setting OKRs for the sales team, DON’T focus on the number. Instead, set objectives for the performance drivers, activity, process, method, aptitude, and attitude.

By Bo Pedersen

January 21, 2017

Strategy meets Execution

What’s in a mission statement?

We all seek purpose in our lives. Although companies embody a very simple and singular purpose, to make money for its shareholders, most people require something more.  A company’s purpose,…

By Bo Pedersen

January 8, 2017

Company News

Gtmhub & Founders Pledge: Saving the world, one objective at the time.

The characters of Silicon Valley, the TV show and the actual Silicon Valley, love to position themselves as part of the solution to most of world’s problems. On-demand recyclable throw-away…

By Bo Pedersen

November 6, 2016

Strategy meets Execution

I was amazed at the 5 things my 6-year old daughter taught me about public speaking

My eldest daughter is in Year 2 at primary school in the UK, and has had experience of public speaking on a few occasions. I have an event coming up…

By Bo Pedersen

October 27, 2016

OKR Insights

Gtmhub Hype Files – What’s a D-OKR?

Let’s break it down. OKR (oh-kay-ah) stands for Objectives and Key Results. D-OKR stands for Data Driven Objectives and Key Results – or D-OKR (Pronounced doe’kah).

By Bo Pedersen

October 11, 2016

OKR Insights Strategy meets Execution

How organisational structures affect OKRs

In this article we’ll review three of the most common organisational structures, team-based, matrixed, and hierarchical, and discuss how each type of organisation affects the implementation of Objectives and Key…

By Bo Pedersen

September 2, 2016

Start with OKRs

Find happiness through OKRs

Bottom Line: OKRs – a route to mastery, autonomy and purpose, and happy and motivated employees. Daniel Pink’s 2009 book, Drive, turned our understanding of what motivates people upside down.…

By Bo Pedersen

August 16, 2016

Strategy meets Execution

Performance as a Service – The Next Era of Computing

In this article, we take a look at the history of computing and propose that the next phase will be driven by customer demand for performance as a service, rather…

By Bo Pedersen

July 25, 2016

Start with OKRs

Start with the vision

Bottom line In order to stand a greater chance of success, take a fresh look at your vision and mission before embarking on an implementation of OKRs. Only then focus…

By Bo Pedersen

July 14, 2016