What are OKRs?

OKRs stand for Objectives and Key Results, an increasingly popular method for defining and tracking objectives and their outcomes. The main promise of OKRs is to align the personal objectives with those of a larger organization. In addition to alignment, OKRs also create focus and foster prioritization.

When implemented, OKRs are providing everyone in the organization with the ability to see how they can contribute to the company mission.

On a high level, one can say that Objectives define where someone wants to go, while Key Results define how to get there. Take following example:

  • Objective: Run outstanding customer success organization
  • Key Results:
    • Issue turn around not more than 4 hours
    • Net promoter score to be over 30

Objectives are generally qualitative in nature, while Key Results tend to be quantitative.

For a given time period, each person should have up to 3 Objectives and each Objective should be supported by up to 3 Key Results.