OKRs are simple, but not easy. The main problem people have when defining their OKRs is switching from an output (what I need to do) to an outcome (what I…
Bottom Line Setting OKRs for marketing is made harder by the multitude or absence of meaningful metrics or KPIs. Marketers should set objectives informed by higher level company goals, and…
Bottom Line: Start planning your Q2 OKRs well ahead of the end of Q1 in order to ensure that you’re in a good place to kick off Q2. Communicate Communicate…
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