Moff Gideon and his OKR

What do iconic fictional villains have in common? They always lose in the end. In our Villains of OKR series we will analyze the mistakes in their strategy execution and learn from their failures through an OKRs lens.

“You have something I want. You may think you have some idea of what you are in possession of, but you do not. In a few moments, it will be mine. It means more to me than you will ever know.” — Moff Gideon to Din Djarin

Mandalorian fans know Moff Gideon, the main antagonist, is talking about this little fella Grogu, also lovingly known as “The Child” or “Baby Yoda.” (Ain’t he cute?)

Grogu’s capture was a part of a grander plan. Let’s take a deeper look into Moff Gideon’s mind in the live-action television series, The Mandalorian .


Leader of an Imperial Remnant, former Warlord of the Galactic Empire, and Officer of the Imperial Security Bureau.


Bring order back to the Galaxy.


Objective Usher in a new era for the Galactic Empire 50%
KR 1 Obtain the blood of a Force-sensitive being, namely Grogu 100%
KR 2 Build Phase III Dark Troopers, an army of Force-sensitive droids 100%
KR 3 Resurrect the Emperor and the return of the Empire/the dark side Not updated
KR4 Stop everyone who interferes (e.g. Bo-Katan and Din Djarin) 0%


Moff Gideon’s Objective progress is 50%. He was unsuccessful in reaching his goal.

OKR analysis

Moff Gideon’s Objective was clear. He wanted to bring about the rise of the Galactic Empire to bring order in the Galaxy. As the leader of the Imperial Remnant, he was able to capture Grogu and obtain the child’s blood (KR 1).

Gideon’s scientist, Dr. Pershing, could then conduct experiments to create a Strand-Cast which was necessary to achieve KR 3. If Gideon could successfully create an army of Phase III Dark Troopers, the Empire could maintain power. As the show progressed, however, viewers learned this was not enough.

Although Gideon did create a small army of these Dark Troopers (KR 2), he did not anticipate the arrival of Luke Skywalker. Luke crushed each Dark Trooper as easily as we normal humans could crush an empty soda can.

The flaw in Gideon’s OKR was Key Result 4.

Gideon did not need to stop Bo-Katan, Din Djarin, or any of their allies. He needed to capture Grogu and ensure Grogu could not contact other, stronger Jedi (Skywalker).

Business downfalls are no different than Gideon’s. Sometimes we map out our plans, execute them, and find out that we come up short in the end because of something unexpected. That’s life. This is why adopting OKRs is helpful. OKRs provide us with a regular cadence for learning and reflection so we can adapt and reset.

It is not the most intellectual of the species that survives; it is not the strongest that survives; but the species that survives is the one that is able to adapt to and to adjust best to the changing environment in which it finds itself. — Megginson 1, 2

1 1964, Petroleum Management, Volume 36, Number 1, Key to Competition is Management by Leon C. Megginson, Start Page 91, Quote Page 91, Petroleum Engineer Publishing Company, Dallas, Texas.

2 Charles Darwin never said this. See Six things Darwin never said – and one he did .

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